Learning Outcomes
Upon completion of the course, the student will be able to:
- Analyse the local and regional importance of events in terms of economic and social impacts and links with tourism industry stakeholders.
- Show in-depth knowledge about the research situation in the field of event tourism.
- Independently identify key issues and problems, and propose solutions to them in the development and evaluation of events.
- Independently identify and analyse scientific problems in the field of knowledge.
Course Content
The course themes are planning, marketing and evaluation of events, and the course makes connections with ongoing research in the field of event tourism. The course includes a theoretical component where students will read, analyse and summarize the research within the field of event tourism, as well as a practical component where students will work on specific problems in collaboration with stakeholders in sports and/or cultural events.
Assessment
Active participation in seminars, field trips, written assignments and an oral presentation (3.5 credit) as well as a paper (4 credit).
Forms of Study
The course includes lectures, seminars and written assignments for submission. Study visits and independent work in the form of a project related to a cultural or sports event are also key elements.
Grades
The Swedish grades A–F.
Seminars, field trips and written assignment for submission (U-G).
Prerequisites
- A Bachelor‘s degree in Tourism Studies, Business Administration, Human Geography, Economics